Why Real Estate?

Carleton Sheets answers the key question.

If you’re like many Americans, the events of the last few years—such as natural disasters, an economic turndown, war, and a volatile securities market—have caused you to rethink your investment strategy. The most savvy investors minimize risk by diversifying (with stocks, bonds, currency, or precious metals); however, there are several important reasons why real estate should be an important part of your investment strategy.

  1. Leverage. Real estate is one of the few investment alternatives that allows you to finance your purchase. This enables you to make the best use of the money you have available to invest. Have you ever had the opportunity to buy $100,000 of stock using none of your own money? Probably not. And if you did, would you be able to keep most of the profits when the stock appreciates? Definitely not, but real estate investors get this amazing opportunity—to make excellent returns while putting little or none of their own money “in play”—all the time. If you make the right choices, real estate can offer the best return on investment (ROI) that you can find.
  2. Security. Stock values fluctuate all the time, sometimes due to factors outside your control. Changes in demand, labor issues, or even natural disasters can all hurt the value of your investment, and nobody sells insurance to protect you against a sudden drop in market value. Real estate is one of the few forms of investment that is insurable against many of these uncontrollable events—so you can feel that your equity is protected at all times. What's more, people always need a place to live.
  3. Control. There is not much you can do to influence the Federal Reserve or most corporate boards of directors, but their decisions can have a big effect on the value of the securities that you hold. Think about this for a moment—for most investment types, other people have more control over the value of your assets than you do! By comparison, real estate investors can manage their assets in a way that best supports their own specific goals. Your decisions—such as whether to upgrade the property for long-term appreciation or maintain it “as is” to maximize cash flow—have the greatest effect on your investments’ performance.
  4. Positive cash flow. Real estate is one of the few investment choices that, if handled the right way, becomes self-sustaining. Not only do real estate investors use other people’s money to fund the initial purchase (see above), but income from tenants can be used to support the mortgage, taxes, and upkeep of the property while its market value grows! If you follow my Real Profit$™ in real estate course, you can pick the right property investment to generate positive cash flow as pure profit!
  5. Tax benefits. Another benefit of real estate is that, in many cases, you can write off both the expense of maintaining your asset and your mortgage interest! This means you get a tax advantage for building equity while increasing your asset’s value—a “win-win” scenario!

Real estate really is a powerful way to build wealth! I feel that there is literally no better avenue of investment. But there are risks and pitfalls, too—so you need to learn how to do it the right way. My Real Profit$in Real Estate course can help you take all the right steps—to find the most promising properties, negotiate win/win deals, and arrange financing that will give you a positive cash flow. You’ll have all of the tools you need; all you have to do is follow my time-tested methods that have turned countless people into millionaires!

If you already have logged on to the Real Profit$™ in Real Estate course, and you're not using it, then by all means get going! All the steps to become a successful real estate investor are right here.

Investment Type
ROI Potential?
Steady Appreciation?
Control Over Assets
Insurable?
Leverage Other People’s Money
Tax Benefits
Savings account
Low

Yes

No

Yes

No

No

Stocks
Varies

No

No

No

No

Sometimes

Bonds
Low

Yes

No

Yes

No

Sometimes

Precious metals
Varies

No

No

Yes

No

No

Real estate
High

Yes

Yes

Yes

Yes

Yes